{"id":4633,"date":"2025-06-01T01:42:05","date_gmt":"2025-05-31T23:42:05","guid":{"rendered":"https:\/\/catalunyapaisdarxius.cat\/catalunyapaisdarxius\/recurs-digital\/recurs\/document\/caixa-comercial-manufacturas-canamas-sa-la-llebre-i-la-tortuga\/"},"modified":"2025-07-31T13:14:16","modified_gmt":"2025-07-31T11:14:16","slug":"caixa-comercial-manufacturas-canamas-sa-la-llebre-i-la-tortuga","status":"publish","type":"document","link":"https:\/\/catalunyapaisdarxius.cat\/ca\/catalunyapaisdarxius\/recurs-digital\/recurs\/document\/caixa-comercial-manufacturas-canamas-sa-la-llebre-i-la-tortuga\/","title":{"rendered":"Caixa comercial Manufacturas Ca\u00f1am\u00e1s SA. La llebre i la tortuga."},"content":{"rendered":"<p>En aquesta ocasi\u00f3 hem escollit aquesta caixa del fons de Manufacturas Ca\u00f1am\u00e1s SA per diversos motius: la import\u00e0ncia de l\u2019empresa a nivell local i nacional, l\u2019autor del disseny i el motiu en el qual es basa el disseny.<br \/>\nManufacturas Ca\u00f1am\u00e1s, empresa m\u00e9s coneguda com \u201cLa Tortuga\u201d, fou una empresa t\u00e8xtil que va n\u00e9ixer als anys 50 a Canyamars portant el fenomen de la industrialitzaci\u00f3 al municipi, abans els ve\u00efns i ve\u00efnes es dedicaven principalment a feines del camp. A m\u00e9s, aquesta empresa al llarg dels anys va arribar a tenir 4 seus diferents: Canyamars, Vilalba Sasserra, Matar\u00f3 i Burgos. En el seu moment de m\u00e0xima esplendor, l\u2019empresa assistia a congressos i trobades del sector arreu d\u2019Europa ja fos per agafar idees de disseny per la roba que es confeccionava o per ensenyar els seus productes. A m\u00e9s, a part dels propietaris, els senyors Sanfeliu, n\u2019eren socis els comtes de Robert.<br \/>\nL\u2019autor del disseny \u00e9s Josep M. Rovira-Brull qui fou un pintor, grafista, il\u00b7lustrador i escultor catal\u00e0 del per\u00edode de postguerra. Nasqu\u00e9 al barri de Gr\u00e0cia per\u00f2 la majoria de la seva obra la va desenvolupar a la comarca del Maresme. Va produir una gran quantitat d\u2019obra neoexpressionista, informalista, i surrealista. Va treballar fent publicitat i objectes de marxandatge per diverses marques i empreses, entre elles Manufacturas Ca\u00f1am\u00e1s SA o, la desapareguda, Caixa Laietana.<br \/>\nFinalment, el motiu del disseny. Aquest fa refer\u00e8ncia a la f\u00e0ula cl\u00e0ssica \u201cla llebre i la tortuga\u201d. Aquesta faula s\u2019atribueix al grec Isop i ha tingut molt\u00edssimes versions al llarg de la hist\u00f2ria (Jean de la Fontaine, Felix M Samaniego, Walt Disney,&#8230;). Finalment, en el disseny es poden observar grafies en diverses lleng\u00fces europees: angl\u00e8s, alemany&#8230;<\/p>\n","protected":false},"featured_media":1605,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"eix":[26],"class_list":["post-4633","document","type-document","status-publish","has-post-thumbnail","hentry","eix-els-motors-economics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Caixa comercial Manufacturas Ca\u00f1am\u00e1s SA. La llebre i la tortuga. - Catalunya Pa\u00eds d&#039;Arxius<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/catalunyapaisdarxius.cat\/ca\/catalunyapaisdarxius\/recurs-digital\/recurs\/document\/caixa-comercial-manufacturas-canamas-sa-la-llebre-i-la-tortuga\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caixa comercial Manufacturas Ca\u00f1am\u00e1s SA. La llebre i la tortuga. - Catalunya Pa\u00eds d&#039;Arxius\" \/>\n<meta property=\"og:description\" content=\"En aquesta ocasi\u00f3 hem escollit aquesta caixa del fons de Manufacturas Ca\u00f1am\u00e1s SA per diversos motius: la import\u00e0ncia de l\u2019empresa a nivell local i nacional, l\u2019autor del disseny i el motiu en el qual es basa el disseny. 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